
TTRPG SEO Content and DnD 5e Blogger
GEO and SEO Optimized Blog Posts
Targeting High Searched and Competitive Keywords
Driving Ideal Customers to Your Site
I’ve Written for the Following DnD SEO Blogs

There’s Always a Reason For Low Site Traffic
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For D&D e-commerce, securing one of the top spots on Google is EVERYTHING. It can mean the difference between remaining in impoverished obscurity at the bottom of the page (or, heaven forbid, page 2!!!) and having more business than you know what to do with. However, achieving this coveted position is no walk in the park; DnD 5e blog content is reserved for true adventurers ... not NPCs.
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For Google to award your site one of its top spots, you have no choice but to create the BEST web pages and Dnd 5e blog content... something that users not only adore and share, but also adheres to SEO best practices so google can get it in front of the right D&D players. It requires keeping up with Google's constant algorithm updates requires a nuanced understanding of keyword research, website SEO, content optimization, and backlink strategies (to name a few...). And all that is BEFORE you write the damn posts!!!
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And with Google's "Helpful Content Update" and “&num=100” updates, AI-generated blogs won't cut it. To rank for competitive, high-searched keywords, you will need to apply SEO to 2500-5000 word, intensely researched, well-written blog posts. These things can take anywhere from half a day to an entire week. If you are someone who does not have the time, energy, or skill to churn out such SEO dominating content, facing this might feel like facing a dragon: you feel hopeless, forced to "retreat" and miss out this lucrative customer acquisition strategy.
The Right TTRPG SEO Content Solves Your Traffic Problem
But with my “help action”, you don't have do. I craft one of a kind and interesting blog content that is supported by textbook SEO strategies. With my posts, you'll be able to build a machine that establishes your brand as an authority and brings eager D&D players right to your online storefront (or physical storefront, if you have a FLGS!).
Become a Trusted Source for Google
Establish Yourself as a Community Authority
Generate User Engagement with Your Brand
Attract New Customers from Your Target Audience
Become a Great Place for TTRPG Knowledge
Drive Organic Traffic to Your Site or Kickstarter Page
Boost Your Online Visibility
Grow Your Email List and Social Media FollowingIncrease Conversions and Sales
Draw Attention to Your Best Products
Get Linked and Mentioned in Guest Posts
With the right Dungeons and Dragons Blogger, your e-commerce business can:

How Top Quality TTRPG SEO Content Ranks
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To displace top results and claim them for yourself, you need to go above and beyond the average content. You can't just spew out information... your writing needs to match the searchers intent. Sometimes the means being concise and directly addressing their exact questions. Other times it means drafting a comprehensive tome on a partcular subject. Regardless, being a dnd content writer means mixing the tried and true needs to be original ideas, well-researched information, and a fun and engaging writing style.
Google's algorithm recognizes the value of unparalleled content quality, rewarding it with higher visibility and authority within search results. By investing in the expertise of a skilled D&D 5e blog writer, you can create valuable and informative content that captivates ttrpg gamers and keeps them coming back for more.
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While content quality is of utmost importance, the frequency of your DnD 5e blog content postings also plays a crucial role in SEO rankings. There is the obvious reason your next post helps your current one: more posts = more chances for site visitors.
But it goes farther than that; consistent and regular posting demonstrates your commitment to providing fresh and relevant content, and it signals to search engine crawlers that your blog is an active and authoritative source. Consider the example of Critical Role, which maintains a regular schedule of content releases.
By striking the right balance between content quality and posting frequency, you can optimize your TTRPG SEO content and strengthen your online presence.
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Your optimized content is designed to bring in traffic. But content reaches its maximum marketing potential when it is distributed to your followers, subscribers, and regular viewers.
A good content marketing strategy should include plans to distribute everywhere you have a social media presence and be integrated into your email marketing campaigns. Use your articles to demonstrate your value to followers and subscribers, so that when you do have an offer, they consider your brand trustworthy and relevant to their needs.
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It might be obvious, but it is worth mentioning: with the right off-page SEO, good, compelling content will always outrank ai slop or regurgitated group think. Google’s algorithm is complex, but its goal is simple: to push the absolute BEST content so that it gets read instead of anything that is subpar.
It doesn’t matter if you are writing about captivating characters, world-building, homebrew rules, GM guides, adventurers guides, (etc)… the dedicated ttrpg hobby community will take the time to enjoy quality, genuine, entertaining content.
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When it comes to SEO, it's essential to set realistic expectations and understand the timeframe for results, especially in the realm of D&D blogging. SEO outcomes are influenced by a variety of factors, including the competitiveness of the keywords you're targeting, the current state of your website's SEO, and the frequency and quality of your content updates. As a dungeon master, you understand the importance of patience and long-term planning, and the same mindset applies to SEO. While quick results are possible, it often takes time and continuous effort to see substantial improvements in your SEO rankings and organic traffic. By consistently publishing high-quality content, optimizing your blog for SEO, and promoting your modules and game design, you'll be on the path to SEO success.
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It would be great if the best content was always ranked the best. Unfortunately, terrible on-page SEO can rank if the off-page SEO of the business is excellent.
Off-page SEO is. Elements like meta tags, back links, and website authority give an optimized post huge advantages to rank over an unoptimized post.
A good ttrpg seo content writer will have all the tools… and ability to manage them… to provide a foundation for your blog content so that good content gets good rankings.
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You can write whatever you want. But if you want to organically draw brand new traffic, then the easiest strategy is to write on topics that people search. Which means focusing your content on high-search keywords.
Search engine results are built around the keywords of each post and page and how they best match up with the keyword phrase and intention of the user. So whether you are answering a direct question or giving advice on a tangential topic, connecting your SEO blog post to a search is going to bring in more readers.
Need More than Dnd SEO Blogs for your DnD Accessory or Homebrew Site?
Then You Need a DnD SEO Blog Writer
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Jaimie and Kelle
AWESOME DICE
“"I could swear that I once read a review for Riley that stated his work felt human. This has stuck with me as it is certainly true. Riley provides quality content well suited to our brand in a professional manner lacking any of the usual stiff and stuffy, excessive formality. We've come to think of him as part of the team."
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Cameron
DnD Coalition
“Working with Riley is always a pleasure. His talent for blog post writing is unparalleled but his most redeeming quality is his communication with clients and easy-going, yet professional attitude. If given the opportunity I would highly recommend working with him."
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Anthony
Daily Daily Dungeon Master
"I asked Riley for a blog post to lighten the load and BOY did he deliver! As a professional he was not only friendly and knowledgeable, but dependable. His willingness to go the extra mile to meet my needs resulted in articles that always get positive feedback and attract new viewers to my blog. I cannot recommend Riley enough to meet your writing needs."
And I ain’t no Fey or Fiend tricking you with empty, convoluted promises.
You’ll get writing that shows people you have just what they wanted…
You’ll build customer loyalty and stability with a consistent message…
And you’ll rest knowing your marketing is working better than before…

Quality Dungeons and Dragons SEO Content
See What I Have Done for People Like You
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D&D 5e Con Sorcerer
The case for Fifth Edition officially allowing Sorcerers to be Constitution Casters.
Currently ranked #1 on Google for “dnd 5e CON casting”, “Con sorcerer” and “ 5e con sorcerer”
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Make 5e Rests WAY Better
An attempt to convince tables to actually role-play their rests, and ideas of how to do it!
Currently ranked #3 for “5e better rests”, #5 for “long and short rests 5e”, and #6 for “5e rests”.
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Feywild Portal Ideas
20 Feywild quest ideas to coincide with the release of “Wild Beyond the Witchlight”
Currently ranked #2 on Google for “feywild quest” and “feywild ideas”
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5e Bards that DON'T Play Music
Tired of the lyre? Try out these non-musical Bard player character concepts.
Currently ranked on Google #1 for “5e Bard ideas”, “dnd bard ideas” and “bard ideas”… and 13 for “5e Bard”
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What Makes An Enchanted Forest?
A pillar page that not only explains how we got the “fantasy forest” cliche, but also details exactly how to to implement them in your campaigns.
Currently ranked on Google #3 for " enchanted fantasy forests” and #7 for “fantasy forests”
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Make Great NPCs in a Minute!
Guide to help DM’s make unique, engaging NPC’s in less than 60 seconds.
Currently #2 on Google for “create Dnd NPC fast” and #4 for “Easy Dnd NPC” and “create dnd npc” , and #6 for “fast dnd npc”
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Blog Post
An attempt to balance railroading and player agency.
Currently ranked #2 on Google for “dnd shared storytelling”
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Blog Post
A new player-centered post providing simple tips for creating characters that will actually be fun to role play
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Should You Play a Wizard?
A short blog post inteded to help brand new players know if they should play a class or not. Simple, short, and fun! Part of a 13 part series.
Currently ranked #1 for “players that want to play a wizard”
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Rules for 5e Stealth Encounters
Official mechanics and alternative rules to create amazing 5e stealth missions.
Currently ranked #1 for “Dnd 5e stealth”
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Set Up Your Campsite!
Instead of always skipping the campsite portion of an adventure, use these ideas to impact the story!
Currently ranked #1 for “DnD campsites”
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Learn EVERYTHING about Dnd Orcs
A comprehensive blog post on one of the most infamous evil fantasy races.
Currently ranked on Google #7 for “DnD orcs”
"What About Youtube, Podcast, and Social Media Scripts?"
While the overwhelming majority of my content writing experience has been in blog posts... I do have experience in script writing. Youtube? I'll storyboard and match content to visuals. Podcast? I'll keep the copy chatty and story-packed. Social media? , I'll keep it brief, punchy, and tailored to each platform.
"This is about TTRPG SEO Content… why are you talking only about DnD 5e? Do you write for other game systems”
Sci fi
knowledge
curious
game systems
game
website
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Step 1) identify the words and phrases that resonate with your target audience. Step 2) incorporate these keywords naturally into your blog content, headers, and meta descriptions to improve your search engine ranking.
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Build a strong network of external and internal links, both within your blog and from reputable sources, to establish credibility and authority.
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Crafting compelling and keyword-rich title tags and meta descriptions is essential to grabbing the attention of search engine users.
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Pay attention to factors such as site speed, mobile optimization, and the use of proper HTML markup to enhance your blog's search engine performance.
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SEO optimization alone might not be enough to drive substantial traffic to your blog. Promote your content through social media, email newsletters, and other channels to expand your reach and attract more readers.
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Headings, bullet points, and visuals, also improves SEO by signaling to search engines the structure and relevance of the content.
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Each are vital for SEO blog posts as they enhance visual appeal and engagement for readers. Additionally, they improve accessibility and signal relevance to search engines.
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By consolidating related content into theme and pillar pages, businesses can strengthen internal linking strategies, boost user navigation
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"Speaking their language" creates connection, leading to longer time spent on the page and enhances the likelihood of social sharing.
Key Tactics for DnD SEO and TTRPG GEO Content
It takes more than excellent writing for DnD 5e blog content to rank. Long story short: you want people to discover you (visibility) and visit your site (traffic) so they shop (conversion). To accomplish this, there are a few key terms to consider:

TTRPG SEO Content isn’t Just About Traffic
Content marketing expands beyond SEO
Everything written can be shared on social media platforms
Or delivered via email marketing
The key is integrating all your marketing channels into a single, cohesive strategy.
TTRPG SEO Content isn’t Just About Traffic
Content marketing expands beyond SEO
Everything written can be shared on social media platforms
Or delivered via email marketing
The key is integrating all your marketing channels into a single, cohesive strategy.

“Why Become a D&D Blogger?”
It was the first thing I started copywriting for! I was learning copywriting and SEO content writing and wanted to focus on learning that stuff instead of some other industry... so I chose what I already knew REALLY well. I love how unique it is to be a part of cooperative storytelling. The delicate balance between necessary plot structure and off-the walls improve is an experience unlike anything. And not only is the wacky heroism fun, but you also feel like you are really living those moments!
“Favorite D&D 5e Spell?”
First of all: depends on the caster: somatic/verbal components offer tons of opportunity for role playing! As the GM I love using illusions on my players. As a player, I had a cleric that casted “Spirit Guardians” when afraid and getting to play as each of his once ancestors, which was pretty fun! Currently I play a Half-Orc CON Sorcerer and her most combat-encounter changing spell is "Thunder Step".
“Favorite D&D Moment?”
This might sound morbid, but character deaths are far and away my favorite moments. Players step up their role play when“emotions high and saying goodbye”, and they shift the story for the better. Recently I had a campaign featuring a mix of experienced and brand new players, and both of the experienced players went down in an orc ambush, putting on the PERFORMANCE OF THEIR LIVES!
Frequently Asked Questions
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Payments are completed over Paypal. In order to protect us both, the first thing I require 50% of the project’s payment up front before I begin. This is a standard freelance practice. Once I deliver the final draft, there will be a second invoice for the other 50%.
Other payment structures can be explored in the discovery and proposal process.
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My goal is for the initial project to take as little of your time as possible. You should spend no more than 3 hours total filling out questionnaires, meeting over video with me, and responding my any follow up emails of mine. Subsequent requests for follow up projects would take no more than an hour of your time each.
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Depends on the project, but usually I deliver a Google Doc that you or your team would publish. I include formatting instructions in the Google Doc. But if you would like me to save you more time, I can implement it myself onto your site/email platform. That work is billed at an hourly rate and will be factored into the invoice.
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Anything project needed within 10 business days will incur a 25% rush fee increase to the over all price.
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As a rule I make all client requested edits free… I don’t want to leave you unless you are happy and confident in my work.
However, sometimes a client requests an “edit” that is really a completely new project. If that is the case, we will work out a new proposal at a discount.
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I am partners with several qualitifed and accomplished freelancers. They include FB and google ad, email deliverability, and graphic design specialists. If the best marketing strategy for your business requires their talents, I will factor that into the proposal or arrange a meeting and pass you along.
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For your site, you will need some type of web software for monitoring traffic, SEO, and visitor interactions (ex: Semrush, Ahrefs). For emails you will need an email automation platform like Mailchimp or Klaviyo, and a plan that tracks subscriber engagement and allows for for both drip and trigger emails. For blog posts you merely need a blog, I have all the software on my end.
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I will make unlimited edits to any draft until you are satisfied. I also offer a round of free edits within 6 months of the projects completion. If y work did not generate buzz like you hoped and you are still not satisfied, I offer a 100% money back guarantee.
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1) I am much more affordable. No employee benefits or office space are being factored into my price; you are paying for my work and my work alone
2) Most agencies suffer from internal and external distractions that prevent them from putting the client first. With me, you get hands on, one-on-one fixed attention, resulting in copy that is tailor-fit to your brand and needs.
3) I LOVE tabletop games. I have been immersed in them as my favorite hobby for over 13 years. I have intimate knowledge of the culture , mechanics, and… most importantly… the target audience.
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If you want to make an immediate impact on your bottom line, you will need to have your branding in place. That means having a clear vision, mission, values, unique sales proposition, target audience avatars, social media platforms.
If those aren't present, it will be the first project before we explore your marketing options.
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Group Silly: Super Fight
Simple: Azul
Complex: Terra Mystica
Niche: Space Alert!
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While SEO is all about ranking for search terms, that doesn’t mean you are limited in your content options. If you target audience wants to read/watch/listen to “it”, then its good content! If you are desperate for content ideas, check out comments or reviews under products or other content.
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TTRPG SEO blogs help creators and publishers boost visibility in a crowded market. It’s important to note the power of consistent, optimized content because search rankings can drop if updates lag. No matter your niche, strong keywords, engaging storytelling, and regular posts ensure your tabletop roleplaying project stays discoverable and relevant online.

SEO Optimize Your Site With A DnD Blogger
SEO optimization is crucial for the success of your D&D e-commerce business.
It drives traffic to your website, improves your online visibility, and establishes you as an authority in the community
If you understand that it takes time for SEO to yield results... and have patience...
Excited, eager, ideal customers will begin to steadily flow to your site
Giving you the opportunity to not only make a sale, but build a relationship that pays off for years.