Compassionate Copywriting and Blog Content

Crafting Messages with Empathy for Personal Injury, Healthcare, and Senior Living

One-on-one familiarity with you and your business needs

Proven marketing strategies combined with persuasive communication

Clear messaging tailored to your customers hopes and dreams

Clients I’ve Worked With

I’m a Freelance Marketing Professional That …

  • Gets Familiar With Your Target Audience

  • Designs Sustainable Marketing Strategies

  • Takes Care of All E-Commerce Communication

  • Funnels Customers to Take Immediate Action

  • Builds Unique Brand Identities

  • Forms Lasting Trust With Customers

"Working with Riley has been an absolute pleasure! The landing page he developed for me has not only brought in new customers, but has also allowed me to focus on the other important aspects of my business. He is always professional and quick to respond to my questions, and I love his enthusiasm for storytelling".

— Kasey, Firelight Fables

Persuasive Language that Converts and Sells

  • Nurture Email Sequence

    Example from a series of 9 emails written for a tech start up. Designed to nurture those who ordered a test to make a bulk purchase and/or subscription.

  • Holiday Email

    An example of weekly, story-driven newsletter for a renegade So-cal bakery! Written to increase orders during the most wonderful time of the year (1/9).

  • Sales Page

    SEO driven sales page, designed to empathize with car crash victims while simultaneously stressing the benefits of choosing the client.

  • Home Page

    A sales page designed to lead visitors to contact for a personal commission

  • Email Copy

    A single email from one of the several sequences I made for Awesome Dice

  • Welcome Email Sequence

    A series of emails introducing new subscribers to the brand. Written for an indoor-agriculture company eager to increase newsletter subscribers.

  • Re-Engagement Email Sequence

    Outbound email sequence to re-engage customers

  • Press Kit

    A packet of relevant marketing material to hand to interested media. Written for a client expanding to a second location

  • B2B Cold Email

    Messages for initiating a business relationship. Written for a client eager to launch a new product into stores across the country.

  • Story-Driven Emails

    A welcome sequence that uses the power of story to entertain and make offers with every email. Written for a shop attempting to reach parents eager for quality family time.

  • Product Descriptions

    Fun descriptions of various holiday-themed gifts. Also an SEO blog post, currently ranked #6 for targeted keywords.

"Riley cares about details and learning about the company he's working with... and the effectiveness of the message his writing delivers! Because of his communication and professional approach to work, we could rest assured that our project was in good hands. Will definitely continue working with Riley whenever we have the opportunity and need a professional copywriter to boost our branding"

— Rachel, partner of iWater

SEO Driven Content

That Puts You on the Podium

Gaining new site visitors via search engines is a zero sum game

If you aren’t placing gold, silver, or bronze… you’ve LOST.

Impacting your site traffic requires excellent, original, interesting content.

And my blog posts rank top 3 over 50% of the time.

They’ll not only raises your website’s authority

But also brings visitors primed to purchase right to your doorstep

““Working with Riley is always a pleasure. His talent for writing is unparalleled but his most redeeming quality is his communication with clients and easy-going, yet professional attitude. If given the opportunity I would highly recommend working with him."

— Cameron, Dnd Coalition

Pricing on a Sliding Scale

Every business is unique, which means unique copy, unique projects, and also… unique pricing.

All my services are offered on a sliding scale, with some openings reserved for new, small businesses.

Just another way I can get help get you what you need.

"Prior to working with Riley, I was suffering from my worst sales month of the year. But after implementing marketing strategies paired with his insightful writing my online sales tripled in a month!

Riley’s results allowed me to focus on other areas of my business"

— Matt, Kosplayit

Bottom Line… Copywriting = More Sales

Its an honest and clear conversation with your customers with a simple goal in mind:

To show the right people that you have EXACTLY what they are yearning for.

Whether you’re in E-Commerce or a small business, I can:

  • Devise your unique marketing strategy

  • Take that “writing everything” brick off your back

  • Provide short and long-term boost to your revenue

My writing works 24/7…

So you don’t have to grind for each and every sale.